Powerful competitor study technique
Studying competitors is a vital necessity. There are many sayings on this score: “I would have known the ransom, I would have lived in Sochi”, “I would have known where…

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An effective way to improve your business
Business improvement is a necessity related to the fact that everything flows and changes. Once the most profitable business was agriculture. Then industry became the most profitable business. After industry,…

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Marketing as a cause of the global crisis
Alexey Kudrin, Ilmar Rimsevich, Stanley Fisher, Dmitry Medvedev, Vladimir Filat, George Soros. What do you think is common between all these people? No, this is not the six leaders on…

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increases the flow

How to deal with the crisis and defeat it

The behavior of your cat, dog, parrot or fish is unlikely to change compared to what they had them in the summer. They do not watch TV, do not listen to the radio and do not go online and for this reason they don’t even know that the world financial crisis has happened, and for this reason they don’t think about how to deal with the crisis.

How to deal with the crisis and defeat it

However, one wonders when many crowns of creation – people endowed with consciousness, behave like animals, fish and birds – pretend that nothing happened, and after all, the most terrible reality of recent times is precisely that in the yard winter is coming soon, but also the global financial crisis. It has already erupted in many countries and, undoubtedly, has begun its destructive procession in Belarus as well. Continue reading

How to manage customers through needs

The situation faced by the modern economy, and with it modern business and marketing, is quite interesting. It is interesting in what happened for the first time in the history of mankind. Previously, there was nothing like this, because before there was always a shortage of goods, a lack of resources and everything sold well. Now he is gone, there are so many products that your eyes are flying up, there are also enough resources and they are cheap enough, so you need to change how you manage your customers.

You could even say that there is no problem with money. If you don’t have your own money, then you can take a loan and buy almost everything that you want. But sales, in spite of this, do not go as we would like, business does not go as we would like. Moreover, business and sales do not go at all. They don’t go so much that you can constantly see either one or the other company, often a well-known company, announcing its departure from the market. Continue reading

Creative class – a way to fit into the future

A creative economy and a creative class is a reality that has already come. Each type of economy requires a base class, elite. Accordingly, if there is a creative economy, then there must be an elite, which is its basis. So far, this elite does not have a common collective name, because it did not feel like a single whole, but over time this elite will necessarily receive a self-name. Processes in this direction are already underway.

Creative class as a way to fit into the future

One option, as the elite of the creative economy can call itself, is the creative class. This name is not accidental, because it reflects the essence, indicating that people belong to the creators of the creative. Through this name, one can reflect the fact that this layer of people is better than others who can create truly new ideas. Moreover, probably for the first time in the history of mankind, the elite will have power not over people, but over a finer substance, over ideas. Continue reading

Accordingly, Samsung's loss is a strategic loss.
The problem is that the company's management incorrectly identified the basic idea of ​​the market and incorrectly calculated how it could change. Or, in general, they did not do this,…

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What will be the new world economy
Most companies have been in deep shock for 5 years and they still do not see a way out of this shock, because they do not notice that a new…

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"Invisible hand of the market" is engaged in sales
Since it does not give, it means that it contradicts its principles. Of course, the first principle of the invisible hand of the market is that it helps only its…

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The easiest way to make money
The easiest way to earn fast and a lot is to give people what they want, but cannot buy. Of course, you will have to work hard to determine what…

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